GOOGLE BUSINESS PROFILE

A Google profile that looks like your actual business.

Homeowners look you up on Google before they call, even when they found you through an ad. On larger scopes, we keep your profile accurate, current, and full of your real work.

Show me where I’m losing jobsFree 2-minute assessment · No pitch, no obligation

Part of the engine: Attention · Ads homeowners stop for

At a glance

Who it’s for
Contractors in plumbing, hvac, garage doors, and other trades that sell projects worth an estimate
Part of the system
Attention: ads homeowners stop for
How it works
  • Audit the listing
  • Fix and fill
  • Keep it current
  • Watch what homeowners do
Judged on
  • Calls from the profile
  • Website clicks from the profile
  • Estimate requests from search
  • Review replies sent
Common mistakes
  • Set up once, years ago
  • Service areas that don’t match
  • Reviews left hanging
What it costs
Ad spend is paid directly to Meta or Google, never through BlueSmith. Setup and monthly management are scoped on a strategy call after the free assessment.
WHERE IT BREAKS

Google Business Profile: where it breaks for most contractors.

01

Set up once, years ago

Old hours, a number nobody answers, a service you stopped offering, and a photo of your first truck.

02

Service areas that don’t match

The listing claims towns you never drive to, or leaves out the ones where most of your jobs are.

03

Reviews left hanging

Good reviews go unthanked, and a bad one sits unanswered where every homeowner deciding can see it.

WHAT WE BUILD AND RUN

What’s included.

Profile setup and cleanup

Name, categories, services, hours, and contact details checked and corrected.

Service areas you actually work

Areas listed to match where your crews go. Nothing padded.

Photos from real jobs

Finished work and crew shots from your projects and our filming days, added on a regular schedule.

Reviews shown and answered

Replies drafted for you to approve, so every homeowner who leaves a review hears back.

HOW WE RUN IT

In order. No guesswork.

  1. 01

    Audit the listing

    We check every field against how your business runs today.

  2. 02

    Fix and fill

    Corrections, services, areas, and a first round of real job photos.

  3. 03

    Keep it current

    New photos, updated services, and seasonal hours added as things change.

  4. 04

    Watch what homeowners do

    Calls, website clicks, and direction requests from the profile, reviewed with the rest of your reporting.

Judged on outcomes, not activity
WHERE IT FITS

One part of the whole engine.

Attention × Offer × Sales × System. A weak part drags the others down, so we build and run all four.

RUN YOUR NUMBERS

Missed call revenue: what are unanswered calls costing you?

Some callers leave a voicemail and wait. Plenty just call the next contractor. Find out what that second group is worth.

25%
60%
40%
30%

Revenue lost per year: $324,000

Revenue lost per year$324,000
Revenue lost per month
$27,000
Signed jobs lost per month
1.1

60 calls a month, 25% missed, 60% of those gone for good, at your normal booking and close rates.

See what we’d build for these numbers

Starts with example numbers. Change them to yours. Arithmetic only, not a promise of results.

Open the full missed call revenue calculator

STRAIGHT ANSWERS

Questions we hear.

Will this get me into the top three map results?

No one can guarantee a map spot. Google decides map placement based on distance, relevance, and prominence. We make sure your profile is complete, accurate, and active, which is the part you control.

Is this part of every plan?

No. Google Business Profile management comes with larger scopes, usually alongside Google Ads and local search. The core system starts with video ads on Facebook and Instagram.

Do I need a storefront to have a profile?

No. Service-area businesses can hide their street address and list the areas they cover instead. Most contractors working from home or a yard should do exactly that.

Can you remove bad reviews?

No, and nobody should promise it. Reviews that break Google’s policies can be flagged for Google to decide. For the rest, a calm, specific reply speaks to the next homeowner reading it.

Your crew is ready for the next job. Is your calendar?

Seven questions. Two minutes. See the one part of your engine holding your projects back.

Show me where I’m losing jobsFree 2-minute assessment · No pitch, no obligation

Avg response time 2.5 minutes