Bay Area homeowners plan big projects slowly, in older houses, under tighter rules than most of the state. We build the ads and booking process for that kind of buyer.
Much of the Bay Area’s housing is old, and a remodel here often opens walls nobody has touched in decades. Owners research for weeks and compare several contractors. Pages that explain how you handle surprises win the booking before price comes up.
Rules the Bay Area Air District adopted in 2023 phase in zero-NOx requirements for new water heaters in 2027 and furnaces in 2029. In practice that points homeowners toward heat pumps. HVAC, plumbing, and solar contractors who explain the change early get the first call.
San Francisco and Oakland both run mandatory soft-story retrofit programs for older wood-frame multi-unit buildings. The person signing is a building owner or property manager, not a homeowner. That needs its own offer, its own page, and its own qualifying questions.
A crew based in the East Bay may not want a small job across a bridge at rush hour. We set ad areas county by county around where your crews will actually drive, and we can raise the minimum project size for the far side of the water.
San FranciscoSan Francisco contractor marketing for Victorian remodels, condo projects, soft-story work, and heat pumps. Video ads, project pages, and booked estimates.
Open
East BayEast Bay contractor marketing across Alameda and Contra Costa counties: video ads, Meta and Google campaigns, and booking pages for bayside and inland homes.
Open
South BaySouth Bay contractor marketing for Silicon Valley: Eichler specialists, heat pumps, solar under city utilities, and video ads that book qualified estimates.
Open
Peninsula & San Mateo CountySan Mateo County contractor marketing from Daly City to Redwood City, plus Palo Alto. Video ads on scheduled shoots and pages that book estimates.
OpenAttention × Offer × Sales × System. The same four parts, set to your service area and the jobs you want here.
Example numbers for a remodeling business. Change them to yours.
Each lead is worth (revenue): $5,400
$60,000 project, 35% margin, 30% of leads booked, 30% of estimates closed.
See what we’d build for these numbersStarts with example numbers. Change them to yours. Arithmetic only, not a promise of results.
We work with contractors in San Francisco, across the East Bay around Oakland, and down through the South Bay to San Jose.
No. BlueSmith is based in the Fresno area and serves Bay Area contractors from there. We come to you for filming on scheduled shoots, and everything else runs remotely with regular calls.
We plan each shoot around jobs you have in progress or just finished, then schedule the trip. Travel is quoted up front. One well-planned day on site usually covers several ads.
We don’t publish Bay Area client names or numbers. Our public proof today is the video ad work we did for a Fresno remodeler. On a call we’ll walk you through how that system was built and what we’d change for your market.
Yes. We build ad areas around where your crews will drive and can split budgets by county, so the far side of a bridge only gets the jobs worth the trip.
Seven questions. Two minutes. See the one part of your engine holding your projects back.
Show me where I’m losing jobsFree 2-minute assessment · No pitch, no obligationAvg response time 2.5 minutes
