Cooling is the bill they want fixed
Months above 100°F mean the AC runs hard through the afternoon and into the evening. That’s the number Fresno homeowners notice. Ads that open on the summer bill land better than general talk about savings.
FRESNO SOLAR INSTALLERS
Solar and battery consultations for Fresno homeowners.
Long Fresno summers make the case for solar on their own. Since April 2023, the sale also has to cover what happens after sunset, which means talking about batteries.
- Filmed in person here
Show me where I’m losing jobsFree 2-minute assessment · No pitch, no obligation
At a glance
- Who it’s for
- Solar contractors serving Fresno, CA
- What’s different here
- Cooling is the bill they want fixed
- Lower export credits favor storage
- Check the roof and the deed
- What we’d run
- A bill-first estimator
- Install footage, not renders
- Old roofs flagged before the visit
- Area served
- From our base in the Fresno area we cover the whole city, from the Tower District and Fig Garden to the north and northeast, plus Clovis, Sanger, Kerman, and Fowler when your crews go there.
- Filming
- In person: BlueSmith films across Fresno County.
- What it costs
- Ad spend is paid directly to Meta or Google, never through BlueSmith. Setup and monthly management are scoped on a strategy call after the free assessment.
SOLAR IN FRESNO
What’s different here.
Lower export credits favor storage
Under California’s Net Billing Tariff, power sent back to the grid earns less than it used to. Where the AC keeps running after the sun goes down, a battery carries more of the value. Your page has to explain that in about a minute.
Check the roof and the deed
Older roofs in established Fresno neighborhoods often need replacing before panels go on, and rentals are mixed in across the city. Screening for both before booking keeps your consultants on sales that can close.
WHAT WE’D RUN
Built for solar installers in Fresno.
A bill-first estimator
Homeowners enter their monthly bill and home size and see a system and battery range from your pricing. Nobody has to sit through a pitch to find out whether it’s within reach.
Install footage, not renders
We film racking, panels, and the battery going in on a Fresno home, with your crew and license number on screen. Skeptical homeowners trust a real install more than any promise.
Old roofs flagged before the visit
When a homeowner says the roof is old, the page explains why it matters and your team knows before the consultation. If you work with a roofer, that handoff can be built into the follow-up.
RUN YOUR NUMBERS
What’s a solar lead worth in Fresno?
Example numbers for a solar business. Change them to yours.
Each lead is worth (revenue): $1,875
Each lead is worth (revenue)$1,875
- Gross profit per lead
- $563
- Leads per signed job
- 16
$30,000 project, 30% margin, 25% of leads booked, 25% of estimates closed.
See what we’d build for these numbersStarts with example numbers. Change them to yours. Arithmetic only, not a promise of results.
STRAIGHT ANSWERS
Questions we hear.
Has NEM 3.0 changed what Fresno solar ads should say?
Yes. Lower export credits mean the ads lead with batteries and using your own power, especially for evening cooling. Promising a zero bill is out. A realistic range from your pricing is in.
What happens to inquiries that don’t qualify?
They get a clear, polite answer on the page instead of a consultant visit. Ownership, roof age, shade, and bill size are checked first, and the reasons are logged so the ads stop attracting them.
Which towns around Fresno can you target?
Any your installers will drive to: Fresno and Clovis, out along Hwy 99 to Fowler, Selma, and Kingsburg, or Hwy 180 toward Sanger and Kerman. Rural and farm properties can get their own ad set if you install there.
Do you guarantee a number of solar sales?
No. Signed contracts depend on your pricing, financing, close rate, and capacity. We show the work we do, and tracking shows you exactly what the ads produced.
See what we’d build for your business.
Seven questions. Two minutes. See the one part of your engine holding your projects back.
Show me where I’m losing jobsFree 2-minute assessment · No pitch, no obligationAvg response time 2.5 minutes