All American Renovations case study: video ads shot on their real jobs.
All American Renovations remodels kitchens and bathrooms across Fresno and Clovis. We wrote, filmed, and edited the ads, using their crew and their finished work.
- Real client work
- Shown with permission
What we were asked to build.
All American Renovations is a Fresno remodeler serving Fresno and Clovis. The brief for us was simple: creative that shows homeowners the real crew and the real finished work, explains what drives the cost of a remodel, and points people to a clear next step. No stock footage and no actors.
The work. Press play.
Client work, shown with permission. Never stock footage.
Written, filmed, and edited by us.
On-site filming with their crew lead and team
Vertical cuts for Facebook and Instagram feeds and Reels
A project showcase cut from their finished kitchens and bathrooms
On-screen hooks and captions written for silent autoplay
Edits that end on a single next step for the homeowner
Numbers, once they’re verified.
We publish results only after the client verifies them, with the time period and what was measured. Until then we show the work itself, not invented numbers.
Questions we hear.
Did BlueSmith film these on real jobs?
Yes. Everything in these ads is All American’s own crew, office, trucks, and finished work, filmed by us and shown with their permission.
Where are the numbers?
We only publish results the client has verified, with the time period and what was measured. Until then, we show the work itself.
Can you make ads like this for my trade?
Yes. We script, film, and edit the same way for roofers, HVAC, solar, pools, and other contractors selling projects worth an in-person estimate.
Do you film outside Fresno?
Across Fresno County shoots are in person. Elsewhere we schedule shoots per project and quote travel.
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